Staying In Touch

art of writing letters

It seems a long time since the morning mail could be called correspondence. ~Jacques Barzun

Sending a letter or card is the next best thing to showing up personally at someone’s door.

Why …

Ink from your pen touches the stationary, your fingers touch the paper, your saliva seals the envelope. Something tangible from your world travels through machines and hands, and deposits itself in anothers mailbox. Your letter is then carried inside as an invited guest. The paper that was sitting on your desk, now sits on another’s. The recipient handles the paper that you handled. Letters create a connection that modern, impersonal forms of communication will never approach.

Words of wisdom taken from The Art of Letter Writing

Advertisement

Leave a Comment

Filed under Direct Mail, Direct Mail Marketing, Letter Writing, Mail

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s