Tag Archives: delivered mail

Dismissing Direct Mail Proves to Be Costly Mistake

As a direct mail marketing business, all we could do was allow our patience to kick in and wait for the light bulb to start glowing once again. Continue reading

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Filed under best newspaper headlines, Cool Direct Mail Ideas, copywriters, Direct Mail, Direct Mail Marketing, Direct Mail Marketing, ghostwriters, Hand Addressing Direct Mail, Mail, newspaper tear sheets, Postage Rates, Response Marketing, social media, Specialized P4 Process, Tear Sheets, writers

Stuffing the Envelope

If you’re old enough to have witnessed your old clothes coming back in style then you’re old enough to remember getting mail with little treasures stuffed inside. Continue reading

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Filed under Cool Direct Mail Ideas, Direct Mail, Direct Mail Marketing, Direct Mail Marketing, ghostwriters, Hand Addressing Direct Mail, Mail, Response Marketing, Specialized P4 Process, Tear Sheets, writers

Hand Addressed Mail and the Specialized P4 Process

Specialized Mailing Services P4 Process employing cost saving tactics to reduce hand addressing time through technology. Continue reading

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Filed under Cool Direct Mail Ideas, Direct Mail, Direct Mail Marketing, Hand Addressing Direct Mail, Mail, Postage Rates, Response Marketing, Specialized P4 Process, Tear Sheets

Direct Mail Marketing vs Email Marketing

You really have to think about the value you’re offering to a consumer or business, when you send them an email blast, email newsletter or email promotion Continue reading

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Filed under Cool Direct Mail Ideas, Direct Mail, Direct Mail Marketing, Hand Addressing Direct Mail, Mail, Postage Rates, Response Marketing, Specialized P4 Process, Tear Sheets

USPS Postage Rate Increase

If a fellow wants to be a nobody in the business world, let him neglect sending the mail man to somebody on his behalf.” -Charles F. Kettering Continue reading

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Filed under Direct Mail, Direct Mail Marketing, Mail, Postage Rates, Response Marketing, Tear Sheets

Direct Mail Lists

When working through a mailing list broker, make sure that the list has been recently run through the NCOA , to verify that the mailing list you purchase is up to date and deliverable. Continue reading

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Filed under Direct Mail, Direct Mail Marketing, Mail, Response Marketing, Tear Sheets